*Brand Identity System
*Brand Strategy
*Print Collateral
*Environment Design

In partnership with Polygraph as a Mid Designer (Brand).

Alma is our Muse. She is a juxtaposition. Unpretentious and upscale, as alluring as she is Welcoming.

An ego-less beacon of San Diego cool at the intersection of work and play.

In a design-forward space that is both luxe and inviting, we bring a cool factor to downtown San Diego that attracts modern travelers, savvy professionals and local explorers alike. No fuss, no ego — just an authentic local connection and a genuine good time.


Desiging within at  Café de Alma

An open, breezy, all day cafe vibe with a small plate menu that transitions from morning to evening to meet the needs of both travelers as well as locals who want a less formal dining experience than the upstairs that is still special.


Desiging within at Leave of Absence: Poolside at Alma

A sunny, open, all day poolside experience with a wood fire pizza menu for free souls.  The poolside vibe can carry into the evening for both travelers as well as locals who are looking for a poolside escape.